BREAKDOWN
For decades, Pacha Ibiza has been a global icon of electronic music and nightlife culture. In its latest transformation for the 2024 season, I had the privilege to contribute to its advanced visual setup, elevating the guest experience with cutting-edge technology and real-time interactions. This project represents a seamless blend of art, tech, and innovation, redefining the future of club visuals.
The core of the project involved crafting almost 100 unique scenes in Notch, each designed to process visuals in real-time. These visuals were seamlessly integrated into the hexagonal ceiling screens, where they served as dynamic textures that coordinated with the VJs' live performances. This setup allowed for an ever-evolving visual environment that responded instantly to the energy of the club.
A cutting-edge motion sensor system was implemented to track the movements of Pacha’s iconic dancers in real time. Using Notch, these inputs generated responsive avatars that mirrored the dancers' motions, creating an immersive layer of interaction between the performers and the digital visuals.
The DJ’s music played a central role in driving the visual experience. Audio signals were fed into the system to trigger sound-reactive animations within the Notch scenes. This ensured that every beat and drop was matched by stunning visuals that amplified the energy on the dance floor.
At the heart of the system was TouchDesigner, which acted as the central hub for organizing and managing signals. I designed a custom interface, complete with a streamlined control system using a Stream Deck, allowing operators to effortlessly switch between Notch scenes and maintain real-time responsiveness.
Pacha Ibiza has always been a trailblazer in the world of nightlife, and this new visual system builds on its legacy. By combining innovative technology with artistic vision, we have created an environment that pushes the boundaries of what’s possible in club visuals. This project not only enhances Pacha’s iconic status but also sets a new standard for immersive nightlife experiences, celebrating the intersection of music, dance, and technology in the most iconic venue in Ibiza.
CREDITS
Creative Studio: UNIT9
Creative Direction: Sean Pruen
Executive Producer: Martino Butti
Producer: Adi Wiedersheim
Tech Director: Mark Logue
Hardware Lead: Hugh Boys
Creative Direction: Sean Pruen
Executive Producer: Martino Butti
Producer: Adi Wiedersheim
Tech Director: Mark Logue
Hardware Lead: Hugh Boys
Notch Designer: Lorenzo Venturini, Harrison Mead
Notch Support: Ryan Barth, Graham, Matt Swoboda
Notch Support: Ryan Barth, Graham, Matt Swoboda
Touchdesigner Developer: Quentin Bozon
Technical Consultant: Pod Bluman
Technical Consultant: Pod Bluman
Media Server: Touchdesigner
Software: Notch
Client: PACHA Group
Locations: PACHA Club - Ibiza (SPA)
Date: April 2024
Software: Notch
Client: PACHA Group
Locations: PACHA Club - Ibiza (SPA)
Date: April 2024
Press: Notch Showcase, UNIT9 Showcase, FWA Case
